Ismail

Strategy Analyst

Ismail has been a part of Holy Land Dates since inception. His early visits to Palestine helped shape a deep connection with its culture, inspiring a vision that continues to influence his work today. A passionate researcher of Palestinian history, literature, and identity, Ismail brings a unique perspective to the team. With a degree in Philosophy, Politics, and Economics from SOAS, Ismail combines academic insight with lived understanding. His role as Strategy Analyst reflects this blend. He helps shape our direction, mapping out key steps for growth and development across every part of the business whilst ensuring we stay true to those we seek to amplify. From design and packaging to marketing and brand presence, Ismail infuses everything with thoughtful intent and cultural richness. He believes that philosophy and storytelling should live within the details of our brands' existence. He works closely with the team, valuing their input and merging their ideas into strategies that reflect shared values and purpose. Ismail’s passion for Palestine and attention to detail make his contributions not just strategic, but meaningful. His work helps ensure that every aspect of Holy Land Dates resonates with authenticity and heart.

Favourite Palestinian Dish

Maklouba

Favourite HLD Product

Ceramics
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